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Futurescan 2026 Webinar
Explore Futurescan 2026 trends shaping health care over the next five years with insights from futurist Jeff Goldsmith.
SHSMD Student Enrichment Program
The Society for Health Care Strategy & Market Development (SHSMD) is a professional association for individuals working in the health care industry who specialize in strategy, marketing, and business development. For college students majoring in Health Care Administration, Business Management, Marketing, Communications, and/or Public Relations, SHSMD offers several benefits, including a free year of membership, access to networking opportunities, emerging news, and educational resources to support their professional development in the health care field. SHSMD is a valuable resource for college students who are interested in pursuing a career in health care strategy, marketing, and business development, as it provides them with the necessary tools and knowledge to gain a competitive edge in advancing their careers.
Leadership Lab: Leadership Development for Nurse Managers
Online Nursing Education
The Leadership Laboratory is a blended learning program (online work and conference call) held over a seven-month period. The program is a fresh format for the leadership development of nurse managers and is facilitated by Dr. Barbara Mackoff.
AHRMM Supply Chain Fundamentals
The Supply Chain Fundamentals eLearning series provides foundational skills for supply chain professionals. Participants will learn how to develop and apply tools, approaches, and techniques used in the design and operation of health care systems and the integrated supply chain.
Student Member Professional Development Workshop Series
Courses
Designed to equip communication and marketing students with essential strategic thinking and leadership skills relevant to today's dynamic health care environment.
Introduction to Finance and Health Care Supply Chain
Develop foundational financial knowledge to improve decision-making, control costs and allocate resources effectively, while building strong collaboration with finance teams to align operations with your organizational goals.
Student Member Professional Development Series | Workshop 3
A three‑part credential series designed to equip marketing student professionals with essential strategic, analytical, and digital skills.
Student Member Professional Development Series | Workshop 2
A three‑part credential series designed to equip marketing student professionals with essential strategic, analytical, and digital skills.
Student Member Professional Development Series | Workshop 1
A three‑part credential series designed to equip marketing student professionals with essential strategic, analytical, and digital skills.
Health Care Marketing Plans, Communications & Market Research
This credential series is divided into 4 parts, which together, cover the essentials of health care marketing.